About The Brand
Blanche is a contemporary clothing label born from the idea that comfort and beauty should coexist—whether you’re lounging, working, or stepping out. What began as a fresh line of luxurious loungewear has evolved into a thoughtfully curated collection of daywear featuring handcrafted linen shirts, dresses, and co-ord sets.
Every piece from Blanche is designed with intention and crafted with care, using the finest fabrics to ensure ease, elegance, and longevity. We believe that what we wear—at home or beyond—should not only comfort us but also inspire confidence and creativity.
From cozy nights to sunlit days, Blanche brings you clothing that feels as good as it looks.
ABOUT THE FOUNDER - RASHIKA AGARWAL GAUR.
Fashion has been an integral part of her life from a young age, inspired by her parents involvement in the industry & early exposure to fashion shows. This passion led her to pursue fashion design, where she developed the technical skills and creative vision to launch her own brand.
What began as a loungewear label has since evolved into a diverse collection featuring handcrafted shirts, coordinated sets, and dresses. Each piece is thoughtfully designed and meticulously crafted to reflect timeless style & contemporary sensibilities. Blanche is committed to quality, attention to detail, and creating versatile wardrobe essentials that empower individuals.
The Blanche Way : People, Planet And Purpose.
At Blanche, creating positive change in society is at the heart of everything we do.
• Upcycling: We transform leftover fabrics into unique designs across our sleepwear, dresses, and shirts, minimizing waste and replacing harmful plastic with eco-friendly fabric bags. This commitment to upcycling reflects our deep care for the environment and sustainable fashion practices.
• Women Empowerment: We actively recruit women from small households, providing them meaningful employment opportunities that enable them to support themselves and their families, fostering independence and community growth.
• Handcrafted Fabrics: Comfort and quality are non-negotiable at Blanche. We use the finest handcrafted fabrics, meticulously chosen to ensure every garment offers lasting softness and elegance.
Together, these practices form the foundation of our holistic approach to sustainability and social responsibility — one garment, and one life, at a time.